Stakeholder Perspective

Part E (40 possible points) Use the rule of thumb (1 quality sentence per each point)

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Stakeholder Perspective – use the company you are using for your documentary. Also refer to the STAKEHOLDER Powerpoint slide so that you know what I’m talking about when I seek primary v. secondary stakeholders.

The company you are focusing on for your Documentary Case Analysis:

Identify four primary stakeholders for your assigned company and give an example of a concern or interest that each stakeholder has in the company (12 pts). For example, students are a primary stakeholder for MTSU and have an interest in the amount of tuition MTSU charges each student.

Name at least two secondary stakeholders and give an example of a concern or interest that EACH has in the company (6 pts). The residents on Main Street are a secondary stakeholder of MTSU. They have an interest in MTSU’s plan to expand geographically because of the impact on the historical nature of Main Street and their property values.

Briefly discuss a potential ethical issue or situation for this company that was highlighted in the documentary. You need to explain the issue sufficiently for me so I know the issue. (4 points)

Then, analyze and discuss the unethical action/decision from the viewpoint of three primary stakeholders you identified in part (1) above. For each one explain the harm or potential harm caused by the unethical action and what each type of stakeholder could do to resolve the issue? (9 pts)

What is the most ethical approach for the company to take with regards to each stakeholder? Why? You should have 3 separate ethical approaches although some could be the same/similar (9 pts)

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